Speaker: Kevin Taylor, Google
Today’s research and insights professionals have more tools, more techniques, more services, and more data at their disposal than at any other time in history. We require big data and small data, algorithms and interpretation, processing power and ingenuity. But now more than ever we must focus time and energy on leveraging assets that quickly bring the voice of the user front and center to make optimal decisions quickly. We’ll discuss how a relentless user focus and a heavy reliance on tech powers some of Google’s biggest, and smallest, lines of business forward.
Session Category : Alumni & Friends Summit