In 2011, dscout founder and CEO Michael Winnick launched a mobile research platform that the world’s largest companies now use for meaningful insight into moments that matter in people’s lives. As dscout’s tools have become a centerpiece for qual+quant exploration by progressive companies, their research and product leaders continuously tap into Michael’s personal passion for making sense of it all. He speaks regularly on innovation and research in the U.S. and abroad.
Prior to leading dScout, Michael served as gravitytank’s Managing Partner, steering the innovation consultancy through continuous growth for nearly a decade. He has also led product development efforts at Bay Area start-ups and media companies, including Wired. Michael is an alum of IIT Institute of Design(ID), received a BA from Stanford University.