Chris Murphy is the Chief Client Officer at Kantar North America. He previously served as President, MIllward Brown Analytics, and as the Managing Partner of the Market Sciences & Innovation department. Before joining Millward Brown, Chris led Corporate Brand Strategy/Implementation and Insights & Analytics at Verizon. He has held senior-level positions with M/A/R/C Research and US West. He speaks regularly at industry associations, including the ANA, AMA, MSI, GBC, ALI, PRSA, and AARP Focalyst forum. Chris holds a BA in economics from Furman University and a Master of Marketing Research from the Terry College of Business, University of Georgia, where he is on the Executive Board and is a guest lecturer.